Buck Ridge Soap Company started in 2017 (though we'd been making soaps since 2012) to help everyone of all ages to 'buck that funk' we all develop in our daily lives working and playing. We focused many of our products on men, becasue at the time, men didn't have much representation in the world of health and beauty. Everything was focused on women and men just had to use what was most neutral for them. Now everyone seems to have a men's line, but we've had one since the start because Buck Ridge was founded due to the owners husband needing an insect repellent soap. We still sell that soap along with many others that are great for men, unisex and women. So we have everything from woodsy to floral and everything in between.